Cover jazz.png

visual_identity_hfmt

Scene: All That Jazz (1979)

Client: HFMT Hamburg
Agency: Nordpol+

Partners: Felipe Alcântara,
Katja Zyrull, 
Ottilie Lindemann,
Ingmar Bartels & HFMT board

The Hochschule für Musik und Theater is a historic institution of Hamburg’s
cultural landscape and one of the very few public-funded art schools in Germany.

To compete for students from all over the world, the university needs a new
Corporate Design to demonstrate its distinctive approach. The challenge
for the design strategy: the whole institution needs to represent the diversity oF
departments and each department needs a logo to express its cultural identity.

hoch_alt.png
 
Gold Stamping HFMT.jpg
HFMT_Logo_build-01.jpg
HFMT_visit.jpg
singer.jpg
HFMT_urkunde.jpg
logo_Budge.jpg
Bag Main.jpg

"HARMONY
THROUGHOUT
POLARITY."

Goethe

T-Shirt Main.jpg
HFMT- Letterhead.jpg
clarinet.jpg
Guide_hfmt.gif

COLORSYSTEM

The combination of colors represent community
and the overcoming of social differences.